After Senate Bill 7 went into effect in January 2002, nearly 6 million power customers became eligible to choose their energy supplier. That number has grown through the years. By deregulating the state’s energy market, the Texas Senate gave constituents the power to choose. The process of energy deregulation in Texas dismantled the utilities’ monopoly over the electric market and encouraged customers to explore their energy options.
Texas electricity rates are on their way down again.  After a summer spike, electricity rates across Texas have fallen.  Utility officials were concerned about having enough electricity to meet peak summer demand.  This resulted in electricity providers increasing the rates on their fixed rate plans in anticipation of higher wholesale electricity prices.
Choose Energy is an online marketplace where shopping for energy is fast and easy. Visit ChooseEnergy.com to compare rates, plan terms, and renewable options from a network of trusted partners in a secure, user-friendly experience. Learn more about how energy choice works and the benefits of switching in our Education Center. And follow us on Facebook and Twitter to receive actionable energy intelligence that will help you make smart, personalized energy decisions.
There was a time when electricity was electricity.  Like so many other places around America, in Houston, electricity didn’t mean “cheap electricity”.  But you moved into your home and you called the utility and they turned on the power and the bill came in and you paid it every month.  Oh, sure, you might grumble at the amount but then you’d go around and yell at the kids for leaving the lights on and the TV blaring with nobody in the room or maybe you’d look into buying more energy-efficient appliances.  When it came down to it, the Bill was the Bill.  Either you paid the bill or you ate dry packet meals, had cold showers, and watched TV by peering through the neighbor’s window after dark (preferably once they’d turned the TV on).  What’s that?  You want cheap electricity?  Sure thing:  call 1-800-WHO-CARES any time during regular business hours of 2:17am to 3:04am Sundays only.
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