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The local electric company is the utility – that’s the company who owns the infrastructure, including the poles and power lines that deliver electricity to your home. They are who you call if your power goes out or there's an emergency. But in almost every city in Texas, you must choose another company to supply that energy, called a Retail Electric Provider (REP). These REPs, like Spark Energy, allow you to choose electricity plans that offer competitive prices and plans to meet your needs.

No deposit electricity plans also offer a subjective advantages. Thanks to smart meters, electricity providers can offer you smartphone apps that send notifications when your balance is getting low, so you can purchase more kilowatt-hours before your account drops to zero. However, this also means you will track your energy consumption more frequently, as opposed to only once per billing period. Energy consumers who monitor their kilowatt-hour usage tend to consume less energy that those who only wait for power bills once per billing period.
No deposit electricity plans also offer a subjective advantages. Thanks to smart meters, electricity providers can offer you smartphone apps that send notifications when your balance is getting low, so you can purchase more kilowatt-hours before your account drops to zero. However, this also means you will track your energy consumption more frequently, as opposed to only once per billing period. Energy consumers who monitor their kilowatt-hour usage tend to consume less energy that those who only wait for power bills once per billing period.
Customers can find deals in competitive electricity markets if they take the time and effort to look at web sites such as powertochoose.org, the official comparison shopping site of the Public Utility Commission. The study cited a PUC survey of retail electricity offerings in Houston that showed nine deals in March that were lower than the regulated price of electricity in San Antonio.
Then, in 2002, Texas deregulated the electricity market and everybody cheered!  Except that, sure, deregulation opened up the market to competition that may (or may not) have resulted in lower rates, but it introduced a whole host of other issues.  These issues may not have been factors before but now they’re critical when you’re on the look-out for cheap Houston electricity providers.
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